Business Intelligence & Analytics

The Value of Data Visibility in Modern Route to Market (RTM)

The things that give an organization strong competitive edge are What it knows, How it uses what it knows and How fast it knows things – Larry Prusak (1996).The things that give an organization strong competitive edge are What it knows, How it uses what it knows and How fast it knows things – Larry […]

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Five(5) Common Problems With Implementing SaaS and How to Fix It

Five(5) Common Problems With The Implementation of SaaS and How to Fix It In recent times businesses have opted for services managed by third-party providers rather than build their own custom solutions. There are many advantages to this approach, with the major incentive being a drastic reduction in overhead costs. Software as a service (SaaS) […]

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Gamifying Sales Force Operation

Gamification is the process of enhancing standard operational process by lacing it with gaming elements, with the goal of improving compliance, productivity and know how. This is achieved by accurately measuring or tracking user activities and rewarding them accordingly based their milestones and achievements. Gamification introduces competition, performance, ranking, multilevel milestones and corresponding reward for […]

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Are Businesses Paying a Premium for Solutions They May Never Consume?

Businesses, especially in emerging markets, are in comparison with other markets peculiar in characteristics. In trying to solve the everyday business and software challenges, they fall victim to IT salesmen whose prime interest is to make sales and hope that their products ultimately solve the problem. Usually, the inability of the businesses in emerging markets […]

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Have You Been Shoving Your Products Down Your Customers’ Throat?

If you follow us on social media you would notice that we’ve been putting up a lot of pro solution selling tips recently. At the beginning of the year, we  had a session about product selling vs solution selling and the “why and why nots” of it. And it got us re-evaluating our entire business […]

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Leveraging Information Technology in Business to Stay Ahead of Competition

We find ourselves in the age of rapid digital transformation, ground-breaking technologies emerge everyday revealing opportunities and demands that didn’t even exist as little as a decade ago. These “blue ocean” businesses have transformed all facets of business, including customer services and business model structuring. In the past, technology solution providers almost exclusively worked with […]

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